- Trademarks & Designs
- Trademarks & Designs
- Strategy & managementUnlock the potential of your brand portfolio
- SearchingScreening and clearance search with smart pre-selection
- RegistrationTailored support to maximise your brand potential
- WatchingMonitor rights efficiently and cost-effectively worldwide
- Monitoring & prosecutionProtect and enforce rights on- and off-line
- Renewals & recordalsFlexible renewal and recordal services
- Strategy & management
- IP consultingBrand development, audits, licensing, M&A, valuation/monetisation, contract management and more
- IP consulting
- Patents
- Solutions
- Trademarks & Designs
- Trademarks & Designs
- Strategy & managementUnlock the potential of your brand portfolio
- SearchingScreening and clearance search with smart pre-selection
- RegistrationTailored support to maximise your brand potential
- WatchingMonitor rights efficiently and cost-effectively worldwide
- Monitoring & prosecutionProtect and enforce rights on- and off-line
- Renewals & recordalsFlexible renewal and recordal services
- Strategy & management
- IP consultingBrand development, audits, licensing, M&A, valuation/monetisation, contract management and more
- IP consulting
- Patents
- Solutions
- Contact
More
- About us
- About us
- About usProud to support iconic brands and innovative organisations worldwide
- Mission & visionDiscover how we are redefining IP management through dynamic, strategic and personalised services
- MilestonesExplore our history from our founding 135+ years ago to the present day
- Our offices18 offices and unique network of specialists delivers local expertise on a global scale
- Social responsibilityWe strive to positively impact the environment and the global community in which we work and live
- GovernanceInnovation, client focus and a passion for IP. Meet our management team
- About us
- Careers
- Log in
- About us
- About us
- About usProud to support iconic brands and innovative organisations worldwide
- Mission & visionDiscover how we are redefining IP management through dynamic, strategic and personalised services
- MilestonesExplore our history from our founding 135+ years ago to the present day
- Our offices18 offices and unique network of specialists delivers local expertise on a global scale
- Social responsibilityWe strive to positively impact the environment and the global community in which we work and live
- GovernanceInnovation, client focus and a passion for IP. Meet our management team
- About us
- Careers
- Log in
EN
overview
Technology has brought some incredible shifts in how rights holders can manage and enforce their IP. This session examined some of those 'smart' technological solutions to IP issues - as well as 'smart' strategy when it comes to filing, managing and enforcing trademarks.
In this webinar hosted by Mondaq, our panel of experts explored how private practice or in-house attorneys, in conjunction with smart tech and AI, can produce really smart, time and cost efficient IP enforcement strategies. Such smart strategies can also effectively mitigate legal and negative PR risks.
Watch the webinar recording here.
