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Competitive Intelligence

Competitive Patent Intelligence

We analyse key market drivers, competitors and opportunities in local and global markets, ensuring your patent strategy aligns with market dynamics.

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Overview

Track your position, business risks and opportunities

An overview of market and competitors’ IP activity is critical for companies seeking to be at the forefront of their industry sectors, as well as those that are looking to ensure they aren’t left behind.

Patent intelligence provides companies with critical information about trends in research and development (R&D), competitor filing activity, investment and portfolio strength, and the future direction of a sector, as well as insight into their own IP risks and opportunities in competitive market sectors.

Patent services, patent intelligence-satellite view of Earth

Fortify your intellectual property with Novagraaf's expert patent intelligence services and expertise

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Benefits

Why patent intelligence?

By converting patent filing data into patent intelligence, companies are able to access highly specific and timely information as it relates to:

The competitive landscape (main and emerging players, new challengers)

Activity by company, country and technology area

The R&D and patent landscape

Competitor benchmarking and sector ranking

The most prolific companies and inventors

Patenting hot spots and white spaces

Patentability of potential applications and/or use

Promising areas for future R&D investment

Patent intelligence is as important in ‘traditional’ sectors, as it is in technology-focused ones, as innovation continues to play a disruptive role in shaking up conventional products and services.

Methodology

Our approach to competitive patent intelligence

Novagraaf provides tailor-made analysis of market and technology landscape trends to identify competitor activity, IP hotspots and white spaces.

Our patent intelligence services help companies to develop a robust and future-focused R&D strategy by delivering the overview companies need to understand their position and focus their efforts. We provide a holistic view of the patent landscape to inform decision-making and help ensure that resources are allocated at the right time and in the right areas.

Our customised approach to patent intelligence can also be adapted to meet a specific need; for example, to provide the data needed to drive investment decisions, to inform new collaborations/partnerships or to predict activity in a market or technology sector in the next decade.

Patent intelligence, portfolio strategy, parachute

Our methodology

Our competitive intelligence reports are generated using Novagraaf’s unique methodology: the ‘5 gates’ method. This is an iterative process, generated by advanced patent searching and attorney analysis, and developed through in-depth communication with clients.

Gate 1
Pre-study: Competitor and market analysis
Gate 2
Definition of project scope: Client interview and briefing
Gate 3
Pre-landscape: IP and literature analysis, and client review
Gate 4
Detailed analysis: Final examination
Gate 5
Realisation: Delivery of a tailor-made IP strategy

Compared to other IP analytics services, our ‘5 gates’ methodology is specifically designed to be collaborative and instructive. It is structured to gather client feedback and input at each gate, ensuring that the final outcome (gate 5) meets the clients’ needs, and helps them to allocate their resources to the right project at the relevant time. A comprehensive executive summary highlights the strategic opportunities that have been identified together with the client’s own experts. Market overviews, in-depth analysis of key patents and segmented analysis are also included.

Key features

Reasons to choose Novagraaf for competitive patent intelligence

Novagraaf’s patent intelligence and market insight services provide:

In-depth studies of the identified technology area
Strategic analysis of IP data, science and business sources
The ability to identify white spaces in mass or niche markets
Insight into the actions of the top competitors in the field, as well as actions to take in order to close the gap with the competition
A unique collaborative approach to strategy development
The identification of future R&D trends

Our triple test approach comprises IP (patents), science (literature) and business (market) research to ensure access to the most detailed and up-to-date information. The service can also be provided in synergy with Novagraaf’s Innovation Capture service to help inform and build a robust R&D process and patent portfolio. It is suitable for companies of all sizes, from SMEs to large corporations, and in any sector.

Innovation Capture

<h3>Reasons to choose Novagraaf for competitive patent intelligence</h3>

Resources

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