Trademark Monitoring & Prosecution
with Novagraaf’s strategic trademark monitoring and prosecution services.
Targeted trademark monitoring and enforcement
Registering trademarks and designs is an important first step in the long-term protection and enforcement of your brand and company assets. A proactive trademark monitoring and prosecution strategy will help ensure those rights are safeguarded against third-party challenge and infringement.
Novagraaf supports out clients to monitor, assess, and track infringing use of their IP assets to assess and provides advice and assistance on possible defence, settlement or negotiation strategies. Whether oppositions, anti-counterfeiting or customs recordals, our global network of attorneys and agents will work with you to identify potential brand infringement or unauthorised use and take prompt and proportionate action to safeguard trademark rights.
trademark monitoring and prosecution services
to brand owners and law firms.Whether you need support to monitor and enforce your IP rights online or prepare for high-stakes trademark litigations, our team will work to guide and assist you at every stage. As importantly, all our trademark monitoring and enforcement activities can be tracked online via our centralised portfolio and case management systems, so you remain in control at all times.
One of the key challenges facing businesses today is how to establish and execute effective online brand protection strategies without expending valuable in-house time and resources. Our online brand protection services help businesses meet that “more with less” challenge by integrating and automating monitoring and enforcement to take the pressure off in-house teams. Via a single log-in, this unique service will enable you to rapidly and cost-effectively safeguard your valuable IP assets and protect your customers in today’s complex digital environment.
Counterfeiting and piracy are ubiquitous and those engaged in these illegal activities have become ever more sophisticated. Novagraaf offers a complete brand protection approach providing our clients with anti-counterfeiting and piracy monitoring, reporting and enforcement at the borders and across the internet and social media.
The earlier a potential trademark infringement or misuse is identified, the easier it is for companies to enforce their trademark rights. Our experts monitor new applications for infringement, ensuring oppositions against third-party trademark applications are filed and prosecuted in a timely manner. We also work with companies to develop a strategy to act against IP infringement and to respond against infringement actions by third parties, ensuring that any action taken is cost-effective and proportionate to the threat. This includes settlement, arbitration, mediation or litigation management, as appropriate.
Find out more
As counterfeiters become more sophisticated, it is increasingly challenging for brand owners to determine where to target their actions and spend. A well-conceived approach should include a plan for working closely with local customs authorities to ensure swift and decisive action. Novagraaf specialises in arming customs authorities with the information they need to identify, seize and report suspect goods. We will work with you to file customs recordals in your key markets, taking prompt action when counterfeits are identified and overseeing the entire process to reduce the demands on your internal team.
Novagraaf's EasyIP is the perfect tool for companies and law firms that don’t currently have an IP management system. The specialist IP web portal enables businesses to manage their patent, trademark, design and domain name portfolios free of charge via a single and secure login.
Why Novagraaf?
As specialist attorneys responsible for clients’ IP strategy and implementation, we have the knowledge, background and global reach needed to integrate your off- and online trademark protection activities seamlessly into the larger IP landscape of your business.
We provide brand owners with a single point of contact for all their trademark monitoring and prosecution activities, ensuring a consistent and comprehensive approach.
Whichever solution you need, we provide regular and focused reports on progress, with timely advice on new tools and techniques for better targeting the sources and channels of infringement.
Utilise our team’s expertise to develop cost-effective strategies for IP enforcement, including online brand protection, and safeguard your assets and customers in today’s digital landscape.
Our team brings a wealth of experience from IP law firms and various industries. This dual perspective allows us to better understand the legal intricacies while considering the commercial context for your IP portfolio.
We maintain a large global network of specialist agents, giving us the global reach and local presence that is necessary to act locally and rapidly to monitor and enforce anti-counterfeiting and brand protection programmes.
